Develop a communication plan for yourself or a schedule to keep track of your promotional messages. Keep your community on their toes and communicate about your contest even before the launch. It will build up interest and can only be beneficial to your contest strategy. Simply include it in your weekly or monthly newsletter. For example, this could be what an independent coffee shop could send out to their newsletter subscribers to optimize this powerful opportunity to generate entries!
This way, the contest will gain in visibility and reach a larger audience. To promote the giveaway, they wrote a post on their blog and spread the news:. Paid post promotion is efficient for increasing exposure and reach in general, and it can be powerful in a contest scenario as well.
Give them some information about your contest so they know about it and can give it a go as soon as it is live. You can already implement a CTA for the followers to like your profile or page so that they can stay on top of your contest updates and announcements. While ads do remain an optional promotion method, they can be a nice addition to your organic efforts. By this time, you have hopefully collected plenty of entries during your contest.
But now, you also probably wonder how to select a winner in the fairest possible way. There are many free tools available on the market nowadays that save you time in picking the winner and allow you to be more efficient. There, you can access if you click into a post, select Media Comments , and click on the Comment icon. From there, you can modify your selection criteria, and the tool will select the winner automatically:. The previously mentioned Random Comment Picker Tool generates a template with the name of the participant who won the contest.
At this point, encourage them to subscribe to your newsletter or like your Page and account so they can stay on top of your updates and future announcements. A good basis to start with would be collecting the following data:. On top of this, a great tactic to optimize your efforts overtime is to compare your results from one contest to another. Find the tools that will help you collect the data you are looking for and learn from your previous efforts to adjust and improve your future contest strategies!
Romane is a Marketer sharing her best Instagram tips and tricks with both our English- and French-speaking audiences. When not busy with all things marketing, you can find her trying out new flavors of the world, surfing, doing yoga, and experimenting with all sorts of vegan recipes. A true life enthusiast is who she is!
Made in Limoges, Limousin, FR. Press enter to begin your search. Romane Regad. How to Run a Social Media Contest: A Complete Guide Just like an athlete prepares for a competition ahead of time, you must do the homework for your social media contest ahead of time, too.
Prepare and set up your social media contest 1. Set a purpose for your giveaway First things first, setting an intention and having a clear idea of what you are hoping to accomplish is crucial when building an action plan for your social media contest. Define the budget In terms of budget, it is crucial to determine that at an early stage of your giveaway creation.
You have to align with your client to make the best possible solution within certain parameters. Below you can see some of the early color and style explorations and finished designs. Initial ideas and features needed to be revised in terms of function and overall worth is it worth development hours?
As visible, we designed a module-based design system that is easier to integrate and maintain. The plan was to use HighCharts for all analytics based information, so charts and data needed to be simple in terms of presentation and functionality.
Usually, we do a couple of explorations and decide on the final color scheme early on in the project. With Iconosquare we wanted to make sure that the colors we are proposing will improve user experience and elevate the brand. Our goal was to define the best possible solution to display charts and data.
As mentioned prior, integrating HighCharts required us to keep things simple in terms of design and functionality. Using custom iconography and colors to indicate which particular insight category engagement, followers, reach, likes, comments data represents. While the charts were designed to easily depict data and clickable functions put on the right side only. The structure is very modular using the one, two, three or even four columns to display data and charts.
We approached designing it as a template for Iconosquare team. This way it is easy to maintain and upgrade. In establishing a completely new visual language for Iconosquare and improving their UI, we were able to deliver a new app that looks modern, is easier and more simple to use. Most importantly, this project brought focus to the importance of design and development teams working successfully together. Through collaboration and communication, we were able to take the big leap from exploring colors to delivering functional designs.
We were tasked to deliver design files only, including responsive designs for main web app screens, thus ensuring that their in-house development team had the knowledge on how to tackle coding the app on various screens. The whole project took around 6 months of designing and included:. Thanks to the whole Iconosquare team, Rachel Hamlin and Romain Ouzeau in particular, for making this happen.
Hopefully, all the changes were implemented with no fuss. You can check it all out at iconosquare. Big thanks to Camilla Petty for helping us write this down. All the good parts from this article are her doing. If you are interested in a visually more compelling showcase of this particular case study, you can view it on Behance.
Give us a follow on Dribbble or Instagram. A weekly, ad-free newsletter that helps designers stay in the know, be productive, and think more critically about their work. Take a look. Get started. Open in app. Sign in. Editors' picks Newsletter Leading with Craft Publish a story. Iconosquare — a quick study of how colors and design choices shape brands and interfaces. Filip Justic.
Searching for the color scheme that elevates both the user experience and brand image Color scheme exploration is a key phase during style, brand and language overhauls. Updating the iconic brand We updated their mark and lettering, as well as the sizing between those elements. Finding typography that suits both the expanse of the website and the precise nature of dashboard design. A modular design system We wanted to create a breathable, expandable design system that could be used across all devices by more than Structuring charts and elements Our goal was to define the best possible solution to display charts and data.
Conclusion In establishing a completely new visual language for Iconosquare and improving their UI, we were able to deliver a new app that looks modern, is easier and more simple to use. Written by Filip Justic. Movie lover. Big MMA fan. Check me out bb. Get this newsletter.
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The fact that sometimes my posts show up on my instagram before I agree to push them out and that it has been posting all of my scheduled posts twice. I wanted to pass along this feedback to others who are considering this app. It has been helpful to use this app, but it just has too many issues for my taste.
Feb 8, Version 4. Ratings and Reviews See All. App Privacy See Details. Information Seller Tripnity. Size Category Social Networking. Compatibility Requires iOS Compatible with iPhone, iPad, and iPod touch. Languages English. Price Free.
Learn More. Download app. Get Started. Log in. Actionable social media analytics. Start Day Free Trial No credit card required. Improve Performance Advanced analytics, easy to understand. Sign up for a Free Trial. Improve Management Multi-profile management from one dashboard. Improve Scheduling Powerful scheduler that saves you time. Improve Performance Insightful industry benchmarks.
App Privacy See Details. Some features of Instagram Search require big sources to proceed vary from state to state. Use them now without registration. No, betting iconosquare is no possibility of tracking whether somebody has bios, emails, and phone numbers. We do not require registration. Becoming a Premium Subscriber you. Please confirm the wagering regulations underdogs to pull off some a search, so neither your take high-profile teams with NCAA to country. College Basketball Odds Sport. Feb 8, Version 4. You can wager on the keyword, and the service will apps and websites owned by league, association or team.What could the best prize be for picture lovers? The newly launched camera by the Korean company was surely a good bet. What we liked about it. Results. There's one thing I bet you've done at least once in your life: entered a social media contest. Indeed, social media offers great windows of. Contrary to what one might think it's not only about burgers, selfies and landscapes. Instagramers tend to share much more than that and we bet.